OpSec Blog

 Insights on Anti-Counterfeiting & Brand Protection Solutions

Eric Paul

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Cyber Monday sales (and brand exposure) hit record high

Posted by Eric Paul on Nov 28, 2017 5:03:28 PM

AdobeStock_98469242.jpegAs holiday shoppers increasingly move to the internet for purchasing gifts, it’s not surprising that this year’s Cyber Monday surpassed 2016 by 16.8% in total sales (according to Adobe Digital Insights). Cyber Monday 2017 marked the largest U.S. online sales day in history, at $6.59 billion in sales. 

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Topics: Online Brand Protection, Online InSight, Brand Protection & Enhancement