BrandSecure Forum: Insights on Anti-Counterfeiting & Brand Protection

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Entries Tagged as 'e-readers'

News: Book trade can avoid music labels’ mistakes

October 22nd, 2009 No Comments

FRANKFURT (Reuters) – Book publishers are better equipped to ride the digital revolution than the music industry was a decade ago, using options for selling and enhancing their products that their counterparts at record labels lacked.
The book trade is on the brink of a sharp increase in demand for electronic books, driven by devices like [...]

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Press Release: OpSec Study Shows the Effectiveness of Integrating Social Media and E-Commerce Monitoring in Combating Unauthorized and Counterfeit Online Sales

October 14th, 2009 No Comments

Internet intelligence delivers strategic insights to guide product launch and distribution of consumer electronics
BOSTON–OpSec Security, Inc., the global leader in anti-counterfeiting and brand protection, conducted a study to identify the impact of Internet trading platforms and social media web forums on the market launch and distribution of consumer electronics products. By monitoring popular B2C auctions, [...]

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News: Will Piracy Become a Problem for E-Books?

October 8th, 2009 No Comments

You can buy “The Lost Symbol,” by Dan Brown, as an e-book for $9.99 at Amazon.com.
Or you can don a pirate’s cap and snatch a free copy from another online user at RapidShare, Megaupload, Hotfile and other file-storage sites.
Until now, few readers have preferred e-books to printed or audible versions, so the public availability of [...]

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