OpSec Blog

 Insights on Anti-Counterfeiting & Brand Protection Solutions

Keeping it real: 2014 counterfeit seizure statistics released

Posted by Branddy Spence on Jun 1, 2015 8:32:31 AM
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Last year brought a hefty haul for the U.S. agencies tasked with finding and seizing counterfeit items before they seep too deeply into product pipelines.

Though protecting brands from criminals and their knock-off goods is quite the job, the groups tasked with finding the counterfeits have been making progress. Last month, U.S. Customs and Border Protection and U.S. Immigration and Customs Enforcement's Homeland Security Investigations - two groups tasked with seizing knock-offs, along with the Department of Homeland Security - announced results for the 2014 fiscal year.

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Topics: Digital Media, Counterfeiting, Fashion & Luxury, Luxury Goods, Automotive, Consumer Electronics, Health and Beauty, Consumer Goods, Intellectual Property, In the Headlines, Brand Protection

Better Digital Solutions are Pushing the Boundaries for Brand Protection

Posted by Tom Taylor on Mar 10, 2014 2:59:00 PM

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Have you noticed how pervasive electronics are in today’s automobiles?  Nearly every part that goes into a vehicle has a digital element as well as a mechanical one. Transmission, fuel line, and every other part of the engine and the cabin rely on digital innovation.  In fact, luxury cars are built with over 100 microprocessors. Digitalization allows car manufacturers to track a specific part to each car and to closely monitor performance and quality, one customer at a time. 

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Topics: Gray Market Diversion, Counterfeiting, Product Authentication, Automotive, Mobile Authentication, Brand Protection, Supply Chain Management