Leadership in licensing: A conversation with Maura Regan
Daniel Morton 1 min read Jul 20, 2015

Leadership in licensing: A conversation with Maura Regan

Have you ever stopped to think about how easy it is for a competitor to legally” use your brand to redirect traffic to its own...

Brand Protection, keywords,

Daniel Morton 1 min read Jul 20, 2015

Ignoring Paid Search Ads? Your Brand Protection Program May Be Incomplete

Have you ever stopped to think about how easy it is for a competitor to...

Brand Protection, keywords,

Staff Writer 1 min read Mar 27, 2013

Price Matters: Why Brands Should Incorporate Discount Terms in Their Search Strategy

Everyone likes a good deal on the web but US consumers appear to be...

Brand Protection, counterfeiting,

Staff Writer 1 min read Nov 19, 2012

New Study Challenges Assumptions about E-Commerce and Counterfeits

With Black Friday, Cyber Monday and the holiday shopping season staring...

Brand Protection, Consumer trust,

Staff Writer 0 min read Jul 11, 2012

Growth in Internet Advertising Spend Outstrips Other Forms of Media

Spending on Internet advertising is growing faster compared to spending on...

Brand Protection, keywords,

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