This year MAGIC is taking an exciting new approach, hoping to help everyone and every brand customize their experience and make the most of their time in Vegas. It’s a unique opportunity to take a standard trade show and turn it into your own customized business network.They’ve designed the conference in such a way to allow attendees to become more actively involved, created more thoughtful meeting area and tools to encourage more opportunity for face to face communication, and allow for local inspiration.
If surfers love the ocean, if chefs love the kitchen, if Americans love Taylor Swift, then counterfeiters love the Dark Web.
The Dark Web is where counterfeiters and other criminals have developed a thriving marketplace full of illicit products. It is a segment of the web that, though publicly viewable, is characterized by hidden IP addresses, which makes it difficult to track who or where users are.
Canada has seen a number of deaths connected to counterfeit medications recently, and authorities there think they may have discovered another case.
The Royal Canadian Mounted Police suspect that a sudden death in North Battleford may have been caused by counterfeit oxycontin. A number of recent deaths in the country have been attributed to fake replications of the pain-killer, but this is believed to be the first in the Saskatchewan town.
Here's one way to sabotage a business: Warn people that its marketplace contains counterfeit goods.
Etsy, the peer-to-peer e-commerce website, recently saw its shares plunge as news leaked that a number of the items sold through the online company may be fake. Counterfeit goods can prove plenty harmful to any business, and the marketplace is beginning to find out just how much damage fakes can cause.
A licensed product is only as valuable as the brand identity that backs it up.The laws of supply and demand mean that unlicensed use of a brand can severely damage sales. Counterfeits take sales away from legitimate licensed partners and increase supply, reducing the value of a product. Poorly made or dangerous knock offs also diminish a company’s image, lowering demand and further hurting sales and pricing.
We’ve put together a list of the top six ways that companies can protect their brand identity.
Some counterfeit toys and products really capture the imagination, like a backpack featuring what must be a cousin of the video game character Sonic, with yellow eyes who shares a first name with Obama, and is, in some way, affiliated with the wizard Harry Potter. However, as ridiculous as they are, they also cut into sales of companies who sell legitimate - and certainly cuter - toys, and can be dangerous to children.
In light of the recent announcement by the U.S. Food and Drug Administration that counterfeit versions of the drug Cialis were found in the mail en route to a U.S. customer, we thought it would be a good time to go over some basic facts about prescription drug counterfeiting in America.
It is no secret that the Internet has opened up new avenues for the buying and selling of counterfeit goods. Also well known is that government agencies regularly find and prosecute counterfeit vendors on the web. As a result, much of this illicit activity has been driven 'underground' to technologies that are more difficult to track.
Recently we shared Part One of our Will a MAP Help You Find Your Way series where I discussed what a typical MAP (Minimum Advertised Price) problem looks like and what other types of “unauthorized sales” problems OpSec often finds when monitoring for MAP compliance. In Part Two of this series, let’s take a look at some real world situations and how OpSec dealt with them.
Our findings across various types of online platforms have uncovered the following variations:
It amazes me how conversations that start out so similarly can lead to so many different conclusions. For example, several times a week I have exchanges that start out with some variation of this question: “Can you help me with a MAP problem?”