Tik Tok + Shopify: new fertile ground for counterfeiters
Have you ever stopped to think about how easy it is for a competitor to legally” use your brand to redirect traffic to its own...
Ignoring Paid Search Ads? Your Brand Protection Program May Be Incomplete
Have you ever stopped to think about how easy it is for a competitor to...
Best Practices for Battling Online Counterfeiters
Now that the holiday shopping season is behind us, it’s an opportune time to...
Price Matters: Why Brands Should Incorporate Discount Terms in Their Search Strategy
Everyone likes a good deal on the web but US consumers appear to be...
Growth in Internet Advertising Spend Outstrips Other Forms of Media
Spending on Internet advertising is growing faster compared to spending on...