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Social Influencers Promoting Fakes Choose to Ignore Social Justice
Branddy Spence 2 min read May 08, 2015

Social Influencers Promoting Fakes Choose to Ignore Social Justice

A licensed product is only as valuable as the brand identity that backs it up.The laws of supply and demand mean that...

Online Brand Protection, Brand Protection,

Branddy Spence 2 min read May 08, 2015

Uphold Your Identity

A licensed product is only as valuable as the brand identity that backs it...

Online Brand Protection, Brand Protection,

Bill Patterson 4 min read Jan 28, 2015

NFL fans warned about counterfeit Super Bowl merchandise

NFL fans warned about counterfeit Super Bowl merchandise

While...

Brand Protection, Royalty Protection

Branddy Spence 3 min read Nov 14, 2014

Is Your Licensed Brand “Big Enough” for a Brand Protection Program?

A common question that arises when brands consider initiating a brand...

Product Authentication, Licensing,

Bill Patterson 2 min read Aug 27, 2014

Why Licensors Should Adopt a Brand Protection Program

A brand protection program provides licensing brands with two big...

Brand Protection, Royalty Protection,

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