A fun-filled and insightful conversation on modern leadership in the licensing industry formed the focus of the inaugural ...
Read More about Leadership in licensing: A conversation with Maura Regan
Brand Licensing Europe – More than just Licensors and Licensees
I sit in my office today preparing to attend Brand Licensing Europe (BLE) week after next. An article comes across my desk ...
Read More about Brand Licensing Europe – More than just Licensors and Licensees
The New Face of Piracy – Everyone
The next generation of pirated content is proving hard to resist for a broad base of users. Offering unlimited access to ...
Uphold Your Identity
A licensed product is only as valuable as the brand identity that backs it up.The laws of supply and demand mean that ...
Is Your Licensed Brand “Big Enough” for a Brand Protection Program?
A common question that arises when brands consider initiating a brand protection licensing program is whether the brand is ...
Read More about Is Your Licensed Brand “Big Enough” for a Brand Protection Program?